At AgFin Services, we bring business thinking to the family farm and turn the business side of farming into something that makes sense.
Based in the Wimmera, we help you understand what’s really driving your numbers, make smarter choices, and build a stronger, more resilient farm - for today and for the next generation.
Specialist knowledge.
Independent advice.
When you work with AgFin Services in the Wimmera, you deal directly with Robert Barnes - someone with 40+ years agribusiness, banking and risk management experience who values personal service and long-term relationships.
Robert’s passion is working with ambitious family farmers, wanting to understand more about farm finances and how the numbers impact growth plans. Good decisions start with a clear picture of the numbers.
AgFin is your partner beyond the paddock.
Struggling to understand your farm financials?
Do any of these sound familiar?
You’re planning the farm’s future on gut feel and hope, instead of real data and analysis.
You are constantly losing out at farm auctions to your neighbours.
Your bank asks for business plans and budgets, but you don’t know where to start.
It’s time to
Understand. Decide. Grow.
“From the paddock to the profit - strategy and success.”
Family farm business management
Good financial management starts with knowledge. Take your farm from just surviving to thriving. Increase your knowledge and connect the dots to help see how activity in the paddock flows through to your profit.
At AgFin, we know farming is more than just a job. It’s your livelihood, your identity, and often your legacy. Being based in the Wimmera, we understand the local challenges because we live them too. and your future.
The variability of seasons, markets, input costs and workforce pressures - these aren’t abstract numbers to us. They’re part of daily life. That local insight means we can cut through the noise and focus on what really matters to your business.
You won’t get a cookie-cutter approach - you’ll get advice that fits your farm and your future.
Robert uses his agribusiness, credit, treasury, and risk management experience to help farm businesses make clearer, more confident decisions.
It’s personal service with high-level capability, and we won’t waste your time. Whether you’re looking to improve performance, test the viability of staying on the land, or just want a clearer picture of where things stand, we’ll help make the numbers meaningful and the next steps more obvious.
We don’t just crunch numbers - we help make them mean something.
Partner with AgFin who talks farm – no jargon, no fluff, just plain English to help you understand. Learn to manage, not react.
Signature Services
Our 2 premium signature services are designed to have an in-depth look into your farm’s financial position, look at different scenarios, and provide you with an insight into the financial health of your business.
Farm Financial Roadmap
A deep dive into the farm’s current financial profile and then weigh this up with your ambitions and aspirations, and work alongside you for 12 months to implement the tools you need to track progress towards your goals. It’s a living plan, not a static report or spreadsheet, showing you the road ahead before you drive it.
We want to help family farmers grow profits, plan ahead, and make better financial decisions.
That means forecasting, budgeting and adapting.
From cost-of-production analysis and rolling forecasts to strategic planning, bank reviews and succession planning, we work with you to create a family farm that’s aligned with your goals, within your risk tolerance and financially resilient.
Cash Flow Forecasting & Management
Master the art of accurate forecasting using the AgFin method. You will learn variance analysis to be pro-active and stay in control of your finances.
Annual and Strategic Planning
You plan your farm activities each year, so why not plan your finances? Know exactly where you are positioned financially at any time throughout the year.
Family and Business Advisory
We facilitate discussion and develop the strategic plans around transitioning, providing you with all the information you need before you talk to your legal or tax advisors.
Budgeting and Performance
Stay in control of your finances with live, flexible budgets that adjust to seasonal changes and price swings.
Finance Reviews
Make sure your bank understands your business and is offering the right deal for you. Are you getting the best interest rate deal?
Farm Expansion and Property Purchase Analysis
Avoid overcommitting by knowing exactly what you can afford. Know your limitations and whether it’s the most viable decision for your business.
Our Services
“The goal isn’t always more money. The goal is living life on your terms. ”
What our clients say
At AgFin we focus on building relationships with our clients. We get to know your business and goals to help you take control of your business finances.
“The most important thing we have gained working with Ag Finance is ‘knowledge’. Barnesy provided us with the knowledge we needed to take our farming operation into the next stage. This knowledge allowed us to question our existing banks, put into place adequate budgets which reflect the business’ current position and furthermore the position we want the business to move into.
This has increased our capacity to operate as a farming business where we are no longer moving paycheck to paycheck but operating in a forward thinking mindset. We have now been able to purchase a second farming operation. We are very thankful for this knowledge and an increased level of understanding into how an adequate farming business operation should be run successfully.
We thank Barnesy for his expertise, consistent communication and regular check-ins that provide us with a sound level of support for our business.”
A & J - “Imina”
“We saw a need for professional people who could supplement our existing skills and add value to our business. Robert has been a trusted friend over more than ten years and we sought his expertise in banking and financial analysis for regular reporting across our financial risks. This helps us make more confident decisions, gives us a more professional relationship with our bankers, while we grow our business. Robert also has a broad knowledge of agriculture in general and is happy to discuss problems and ideas that come up in a constructive informal way.”
Stephen, Wendy & Dallas Hobbs ~ Woodlands Partners, Douglas
“We wanted to know where the farm’s financial strengths and weaknesses were and how we could get a better feel for the bank balance after harvest. Barnesy has given us the ability to produce rolling forecasts that provide an up-to-date cash position at any time in the next 12 months. Being able to see this has given us lots more information towards major decision-making.”
Tim and Kelvin Price, Price Partnership, Vectis
"The bank always seems to want information when it’s the least convenient for us. Working with Barnesy means we are now bank-ready for any eventuality. Plus, with the analysis and reporting provided, our family is better informed and more accountable to the business and to each other. The benefit for us is definitely better decision-making."
Hugh, Wayne & Pam Caldow, Langlea Pastoral, Edenhope
Helping family farmers grow stronger businesses
At AgFin, we’re more than just numbers people.
We’re here to help farmers grow stronger businesses with less stress and more clarity.
Robert knows business but talks farm, and that’s what you need to firstly understand, secondly make decisions, and thirdly grow.
These values guide everything we do.
Clear advice, no jargon.
We make your numbers make sense. No fluff, no financial waffle - just practical advice you can act on.
Straight talk, real trust.
You’ll always get the full picture from us, the good and bad, and what to do about it. Our clients know we’ve got their back.
Built for family farms.
We only work with families who are in it for the long haul, helping them grow profits, plan ahead, and make better decisions together.
Grounded in farming.
Our advice compliments your work in the paddock, not just on a spreadsheet.
Resilient thinking.
Weather, prices, interest rates - we help you plan for the unpredictable so your business stays strong, even when the seasons don’t.
Local and loyal.
We’re Wimmera-based and proud of it. We care about our region, our clients, and the future of Australian farming.